|Study location||Hungary, Veszprém|
|Type||Master, full degree studies|
|Nominal duration||4 semesters|
|Course code||Economic Science|
The entry qualification documents are accepted in any language
Applications are accepted from the following territories (based on citizenship): Albania, Algeria, Angola, Argentina, Azerbaijan, Bangladesh, Bosnia and Herzegovina, Cambodia, Cape Verde, China, Colombia, Cuba, Egypt, Eritrea, Georgia, Ghana, India, Indonesia, Iran, Iraq, Japan, Jordan, Kazakhstan, Kenya, Kosovo, Kyrgyzstan, Laos, Lebanon, Macedonia, Mexico, Moldova, Mongolia, Montenegro, Morocco, Myanmar (Burma), Namibia, Nigeria, Pakistan, Paraguay, Philippines, Russia, Serbia, Singapore, South Africa, South Korea, State of Palestine, Sudan, Syria, Tajikistan, Tanzania, Turkey, Turkmenistan, Uruguay, Uzbekistan, Vietnam, Yemen.
The course aims to educate marketing professionals who are able to undertake marketing activities in different business and non-business organizations, institutions and enterprises.
The acquired theoretical and methodological knowledge will enable the graduates to create marketing strategies and to manage marketing and project activities in a broad sense. They will also have the appropriate qualifications and skills to manage professional processes, to determine the content of the necessary marketing tools and to coordinate the implementation of the marketing tasks on different levels, and are aware of the latest info-communication methodology and tools. Graduates will be prepared for continuing their studies for a PhD in the area of management and marketing.
Bachelor’s degree (or higher) in the field of business, economics, management and sociology
Application without precondition:
Those holding a (BA/BSc) degree in Business Administration and Management, Finance and Accounting, International Economy, Commerce and Marketing or Technical Manager (or an equivalent degree of higher education) can be accepted to the Master’s programme without precondition.
Application with precondition:
Students holding a degree of any level of higher education (BA/BSc, MA/MSc) except for the above listed programmes need to have at least 30 credit points from their earlier studies completed in for example Human Resources, Tourism and Catering, Applied Economics, Economy Analyses and similar with the following breakdown:
– methodological knowledge fields (like Mathematics, Statistics, Information Technology): 8-12 credit points
– theoretical economics knowledge (like Microeconomics, Macroeconomics, International Economics, Regional Economics, Economics History): 8-12 credit points
– business knowledge (like Corporate Economics, Corporate Finance, Marketing, Accounting, Leadership and Management, Human Resources, etc): 10-14 credit points
Type of entrance exam:
Entrance exam location:
Entrance exam description:
After sending all the necessary application documents, the applicant takes a professional entrance examination via Skype organised by the Admission Committee of the Faculty of Business and Economics.
Ms Tünde Vajda
Preparatory year available:
Specialisation year available:
Minimum number of scholarship holders:
Maximum number of scholarship holders:
Graduates can be employed by:
- manufacturers and service providers;
- trade companies;
- public institutions;
- non-profit organizations;
- market research agencies;
- advertising agencies;
- consulting companies.
Furthermore, the obtained knowledge will qualify our graduates to launch and succesfully operate their own businesses.