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Program description:
The course aims to educate marketing professionals who are able to undertake marketing activities in different business and non-business organizations, institutions and enterprises.
The acquired theoretical and methodological knowledge will enable the graduates to create marketing strategies and to manage marketing and project activities in a broad sense. They will also have the appropriate qualifications and skills to manage professional processes, to determine the content of the necessary marketing tools and to coordinate the implementation of the marketing tasks on different levels, and are aware of the latest info-communication methodology and tools. Graduates will be prepared for continuing their studies for a PhD in the area of management and marketing.

Entry requirements:
Bachelor’s degree (or higher) in the field of business, economics, management and sociology, B2 level English language certificate (TOEFL/IELTS/ESOL/BEC/ECL/PTE/FCE/CAE/TELC/TOEIC/Euroexam) or Attestation of Language Proficiency in the case of former studies in English.

Entrance exam:

Type of entrance exam:

Entrance exam location:

Entrance exam description:
After submitting all the necessary application documents online, the applicant takes a professional entrance examination (interview) via Skype organised by the Admission Committee of the Faculty of Business and Economics. The interview assesses the background knowledge, language skills and motivation of the applicants. The results are measured on a scale of 1-100 and the applicants have to score at least 56 points to get admitted.

Ms Tünde Vajda
program administrator”

Programme structure

Study programme is available on the website of the Faculty of Business and Economics:

Career opportunities

Graduates can be employed by:
- manufacturers and service providers;
- trade companies;
- public institutions;
- non-profit organizations;
- market research agencies;
- advertising agencies;
- e-commerce;
- PR-firms;
- consulting companies.
Furthermore, the obtained knowledge will qualify our graduates to launch and succesfully operate their own businesses.

Not available for applying at the moment
Not available for applying at the moment
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